The Cleanse Culture Craze


When Nicole Kasal found herself heading towards divorce nine months after exchanging vows, she was determined to make lemonade out of life’s unavoidable lemons.

Inspiring and impressive, Ms. Kasal founded Cleanse Culture and hit the ground running. Opening less than a month ago, Cleanse Culture offers three programs with a variety of options: a juice cleanse, smoothie cleanse and raw food cleanse. The juices are cold- and fresh-pressed. They’re also all organic, hand-crafted, vegan, gluten-free and raw.

What are the options? Clients may choose different flavors. Ms. Kasal explains, “All of our products are offered as a cleanse (both pre-determined combinations and custom (choose your own flavors)) and the juices and smoothies are offered a la carte (in six packs) as a supplement to your diet.” For example, the smoothie cleanse offers such delectable flavors as Acai Berry Blast, Coco-Carotene, Pineapple-Kale and Thai Young Coconut Water, among many others.

When meeting with a client for the first time, Ms. Kasal helps determine the length of the detox and the type of products. She asks them to discuss their daily diet and exercise regimen, along with height and weight. Ms. Kasal shares, “Our bodies are naturally designed to detoxify, however, our bodies are exposed to multiple toxins on a daily basis, more than we can handle. Detoxing gives our digestive system a much-needed boost.” She recommends detoxing at least four times a year (monthly would be ideal), adding, “Cleanse Culture’s goal is to give clients a kickstart to making healthier food choices.”

On starting Cleanse Culture: “When I was 19 years old in college, my mom was diagnosed with Stage IV breast cancer. She decided to treat herself holistically and began learning about natural health, nutrition, detoxing and juicing. She adopted an all-raw, vegan diet with fresh pressed organic juices. She looked healthier than ever and felt great. This inspired me to complete internships at two of the country’s most well-known detox retreats as well as receiving a wellness coach certification. Natural health and nutrition are not just my lifestyle, they are my passion.”

Side note: I tasted several items from Cleanse Culture. I highly recommend the Chocolate-Banana Pure Protein smoothie (ingredients: purified water, banana, raw Italian almonds, Macadamia nuts, date, hemp seed, raw cacao nibs, sacha inchi powder, raw cacao powder, and pink Himalayan sea salt) akin to a chocolate shake. As far as entrees go, I highly recommend Cleanse Culture’s Thai Nut Noodles, made with zucchini noodles, sugar snap peas, carrot, red bell pepper, mung beans, spiced almonds and an almond sauce. And the very best for last – the Chocolate Mousse, a delectable dessert that tastes like a Fudgsicle.

Convenience made simple, deliveries are made throughout the week. Visit for additional information.


About Cindy Burns

Currently writing for TCW's 'Woman About Town' column, Cindy Burns covers Chicago's social scene, events, fashion, and interviews women and men who are making a difference in the world. With an M.A. in American History from DePaul University, Ms. Burns is an author, freelance writer, avid reader and researcher. Ms. Burns has spent over 20 years serving on charitable boards and organizations, and currently serves as a member of the Women's Board of the Joffrey Ballet and the Women's Auxiliary Board of the Ronald McDonald House Charities of Chicago. She is also an Honorary Member of the Children's Service Board of Ann & Robert H. Lurie Children's Hospital. When Ms. Burns isn't running around Chicago covering current events, you can find her biking, on the tennis courts, or hiking in a mountainous region of her choice.