There was a time when the phrase ‘gadgets for women’ meant bright-colored – preferably pink – versions of the same masculine phones and tablets. However, recent studies suggest that women actually hold so much more purchasing power over their male counterparts. According to Ekaterina Walter from The Next Web, almost 85 percent of all purchasing decisions were made or influenced by females. It’s only logical that companies created products that were catered specifically for the ladies.
Here are some of the best products that all tech-savvy women should keep an eye on. This year, a wide variety of gadgets filled the shelves, but only a select few are worth a double-take.
Price: $99.99 (with a two year contract)
At first glance, it seems like Apple decided to market its next generation smartphone to a hipper and younger audience. Its operating system and polycarbonate exterior features a clean-cut design, which is definitely more enticing to women than men. It also has five colors to choose from.
Battery life is the kryptonite of most smartphones in the market today. Unfortunately, most portable power chargers or power docks are bulky in design. Everpurse is neatly disguised as a handbag, which you can carry around effortlessly without anyone noticing it. It’s really simple to use: Slide your phone in, close the purse, and wait. You won’t even have to worry about those darn cables mysteriously tangling over and over again. This portable power pack is wireless and cable-free.
Finally, a designer that understands women’s frustration about having very limited pockets! If you like having a purse, without actually carrying one, then you will thank Scottevest for their invention. The apparel being sold by the company are tailor-made (or ‘engineered’) especially for women. Inside these jackets are over 20 pockets for gadgets – iPhone slots, headphones, pen slots, you name it, the Scottevest designs probably have it.
These babies are on the pricey side. However, if you spend most of your day listening to your tablet or smartphone, a great pair of headphones is a good investment. Skullcandy is undoubtedly the top choice for quality and design. Featuring hundreds of cool designs, Skullcandy has been attracting the female market more effectively than its competitors’ uninspired designs. Their Aviator series are perfect examples of tech products infusing both stylish exteriors and high quality performance. A personal favorite is the Green and Black version.
A cheaper alternative would be the $30 Koss Fir Series Earbuds from Headphones for Her. These earbuds are smaller, and much more affordable than the Skullcandy sets. They’re also available as clip-ons to hold them in place while lying down. Available in different colors, Headphones for Her features many other adorable products for women.
Now this one has a special place in my heart; when technology and dermatology allows us to get rid of pimples with a thermal energy pulse (or whatever you want to call it) within 24 hours, we can’t help but thank God we’re living in this age of innovation. Available on eBay, ThermaClear made quite a splash when it was released a couple of years ago. Some say that if it’s too good to be true, then it probably is. But don’t fret – ThermaClear actually works. Even Skincare.com rates it with 4.5 stars out of 5.
These are just some of the many tech products tailor-made for women, which offer the best quality for its price. Do you know other items which we should test or watch out for? Tell us more about them in the comments section below. We’d love to hear from you! Image courtesy of theregister.co.uk.